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The difference between the right word and the almost right word is the difference between lightning and a lightning bug. — Mark Twain Do you ever get that feeling, that persistent tickle, like a scratch at the back of your throat, that something’s not right? That even though everything seems all hunky-dory, everything seems normal, a sensation…
Disappointment is inevitable; misery is optional. — Various authors We’ve all been there. Your favorite sports team loses to their rival. The political candidate you hoped would win doesn’t. A movie you love didn’t get the award. Everyone feels bummed in these moments—but why do some people seem crushed while others just shrug it off?…
The time you enjoy wasting is not wasted time. — Bertrand Russell What are some topics or activities that you’re unwilling to admit you enjoy? Enjoyment is a fundamental human experience – and one of the most sought out. But, when you say you enjoy something, what does that say about you? Why might there…
Sometimes all it takes is one presentation to unlock your team’s potential. With years of experience training corporate audiences and teaching some of the world’s most successful MBA students, Jake can help you, too. As a psychologist and marketing professor, he conveys the knowledge of behavioral science in an applicable and entertaining way. Here are some of Jake’s most…
Nobody reads ads. People read what interests them, and sometimes that is an ad. – Howard Gossage Have you ever felt your attention suddenly yanked away — while walking, maybe even driving on the freeway, certainly while scrolling your phone — all because… …of an advertisement? Bus stop posters. Signs on the side of semi-trucks. Videos…