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Speaking

Sometimes all it takes is one presentation to unlock your team’s potential. With years of experience training corporate audiences and teaching some of the world’s most successful MBA students, Jake can help you, too. As a psychologist and marketing professor, he conveys the knowledge of behavioral science in an applicable and entertaining way.  Here are some of Jake’s most…

The History of the Most Persuasive Advertisement

The History of the Most Persuasive Advertisement

Nobody reads ads. People read what interests them, and sometimes that is an ad. – Howard Gossage Have you ever felt your attention suddenly yanked away — while walking, maybe even driving on the freeway, certainly while scrolling your phone — all because… …of an advertisement?  Bus stop posters. Signs on the side of semi-trucks. Videos…

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Change how you think. Improve how you live If the answers for how to live an easier, happier life were out there, wouldn’t you want them? video Meet Jake Teeny, author of everydaypsych.com Jake has his Ph.D. in social psychology and is an Associate Professor of Marketing at Northwestern University. He specializes in the science of…

How to Save Society with Psychology

How to Save Society with Psychology

If destruction be our lot, we [will] ourselves be its author and finisher. – Abraham Lincoln from his speech “The Perpetuation of our Political Institutions” on his concerns regarding mob violence Nowadays, it’s common knowledge that the U.S. — and countries around the world — face an increasing threat.  No, I’m not talking about the energy…

My Interview with One of Psychology’s Most Influential Thinkers

My Interview with One of Psychology’s Most Influential Thinkers

This week, I’m excited to bring you something unique for Everyday Psych: a personal interview with one of psychology’s most esteemed and influential psychologists, Dr. Richard Nisbett. Dr. Nisbett discovered some of the most interesting findings in social psychology, conducting research on people’s ability to introspect, on what ‘intelligence’ actually is, and how people from…

Don’t Understand? Advice for Perspective Taking

Don’t Understand? Advice for Perspective Taking

Just because you’re right doesn’t mean I’m wrong, you just haven’t seen life from my position. — Anonymous Probably the greatest issue facing the world today is the failure to take “the other side’s” perspective. Whether it’s between political parties or religious rivals, siblings or relationship partners, failing to consider another person’s perspective can lead…