Prejudice is a great time saver. You can form opinions without having to get the facts. — E.B. White Last week, we described the introduction of recreationally using marijuana in the United States, through the surge in Mexican immigration in 1910. Already, these immigrants were an outside group (an “outgroup”) to the U.S., and so…
Controversy is only dreaded by the advocates of error. — Benjamin Rush As someone who explicitly researches the psychology behind advocacy, I can confirm: widespread social change is hard to initiate. People become very comfortable with the status quo and how things are, the old adage “If it ain’t broke, don’t fix it” one of…
For a complete list of Jake’s research and publications, click here for his CV. To see his profile at the Kellogg School of Management at Northwestern University, visit his faculty page here. EXPERTISE BOOK The Handbook of Personalized Persuasion: Theory and Application (link) PEER-REVIEWED PUBLICATIONS 2025: “Does Artificial Intelligence Cause Artificial Confidence? Generative AI as an…
My approach to teaching has always been inseparable from my love for storytelling. In the history of humans, all knowledge used to be passed along orally, through stories: They are entertaining to hear and make learning easier. So when I teach, I do so through real life stories, concrete examples, and practical applications. Using a…
7/2017 – RHYME ON!: In Loudoun County’s annual poetry contest, they selected my poem, What is Poetry? for the winner of their free-verse category. 3/2017 – “Her Heart Poetry” published my piece, For Her, Always, for their annual anthology, in both their digital and hard copy prints–even nominating the piece to their “Highly Commended” category. …
FEATURE SCREENPLAY HYSTERIA: On a trans-Pacific flight, the disappearance of a psychotic passenger sends the plane into chaos as the flight crew and several passengers race to solve the twisting mystery and survive the flight. 04/2022 – Quarter-Finalist: The Screencraft Screenwriting Fellowship is an elite program to help budding screenwriters develop their work as well as gain…